Rocking It Out in Nashville with VelocityEHS

The VelocityEHS Accelerate User Conference brought together EHS and ESG leaders from top companies around the world for three days of education, collaboration, and connection.

Designed to strengthen the VelocityEHS community, the conference featured learning sessions, breakout discussions, sponsor engagement, networking opportunities, and a rock-and-roll-inspired theme that created an energetic experience for attendees.

The Challenge: Creating a Seamless Conference Experience

VelocityEHS needed a trusted partner who could help bring every detail of the live conference together, from registration and ticketing to breakout sessions, sponsor activations, and main stage production.

The goal was to create a polished, engaging, and cohesive event experience that supported the flow of the conference while bringing the rock-and-roll theme to life throughout the space.

Bringing the Live Experience Together

Bluewater was selected as the official event production partner, supporting the conference with a comprehensive event strategy and hands-on execution across key areas of the experience.

Our team handled:

  • Event registration and ticketing for seamless access.
  • Breakout room facilitation to support interactive sessions.
  • Sponsorship portal management for streamlined exhibitor engagement.
  • Main stage production to elevate the attendee experience.

Extending the Experience with Parallel

Main Stage of the Virtual Component of the Conference

While the main focus of the conference was the live, in-person experience, Bluewater also used Parallel to support a virtual component for attendees who could not join on site.

Through the platform, virtual attendees could access key sessions, view the event schedule, and engage with select conference content. Parallel also supported attendee tracking, schedule management, and gamification, giving VelocityEHS additional insight into virtual participation while helping remote attendees stay connected to the event.

Bringing the Rock-and-Roll Theme to Life

Beyond the technical execution, Bluewater’s creative team helped amplify the rock-and-roll theme throughout the conference. From stage design and signage to event floorplans and partner activations, every detail was thoughtfully curated to create an immersive experience that resonated with attendees.

The result was a conference environment that felt energetic, cohesive, and true to the VelocityEHS brand.

An Experience Worth an Encore

Attendees raved about the seamless execution and engaging atmosphere of the event. The success of the conference was best summarized by Jennifer Sinkwitts, Director of Marketing, Events & Communication at VelocityEHS, who stated:

“If someone asked me if they should use Bluewater for an event, I’d say absolutely go for it. I will trust them with my next event one hundred percent hands down.”

Bluewater was honored to be part of the VelocityEHS 2023 Accelerate User Conference and excited to partner again for the 2024 event. Through thoughtful planning, creative support, and full-service event production, our team helped deliver an experience that brought the conference vision to life and left a lasting impact on attendees.

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