MEETINGS & EVENTS

Live Streaming

When Production Value Matters

Live streaming is the second of three virtual event types offered by Bluewater. When production value matters more than it would in a virtual meeting and you need lees interaction between presenters and the audience, then a live stream may be appropriate. Our live streaming offering allows for content to be added in addition to video and broadcast out via a content delivery network (CDN)

We’re with you every step of the way from developing strategy and planning of the show flow, all the way down to providing production level support to insure the live stream goes off flawlessly. 

Our promise to you is that our virtual events are as polished,meticulously implemented and produced with the same level of excellence that we’ve become known for in the live event space.

At a glance

Best for instances when higher levels of production value matter and less interaction between presenters and the audience is needed. 

  • Virtual Events
  • Virtual Conferences
  • Large Virtual General Sessions
  • Corporate Meetings

How it's used

The Overview

When a simple virtual meeting needs a lift from content, the live stream is the perfect solution. We have a full creative and production team that can spring into action to help you execute. Overlaying video with graphics and streaming through the Bluewater headend to any CDN can make for an unforgettable live stream experience. While we have preferences, we’re also platform agnostic when it comes to the CDN you choose. 

  • Graphic Support or Creation
  • Show Flow & Consulting
  • Use of the Bluewater Headend
  • CDN Management
  • Livestream Moderation
  • Livestream Production

The Team Required

The setup for live streams is similar to regularly scheduled in-person events. The same team that you know and love here at Bluewater is the same team that runs our live stream productions. 

  • Graphic Operator
  • Audio Engineer
  • Video Engineer
  • Moderator
  • Producer
  • Web Engineer

VIDEO: A Look Behind the Scenes of Virtual Events

The Bluewater Studios

Bluewater has created two studios in Michigan for our local clients. One in our Southfield office (Studio East) and the other in our Grand Rapids office (Studio West). These can be leveraged for anything from general broadcasting or breakouts to a live stream message aimed at a vast remote audience. 

  • Southfield, MI 
  • Grand Rapids, MI
  • Can be brought to you too.
  • Temporary or permanent.

Using Your Studio

If you can’t make it to one of our studios (maybe locationally it just doesn’t work), then we can bring a temporary set-up to you or even build you a permanent installation.

  • Connect Directly to the Livestream
  • More professional looking
  • Ability to change graphics
  • Permanent or Temporary
  • Perfect for Town Hall broadcasts
  • Can be Mobile

Our Approach

They say you’re only as good as your last event – we believe that. That is why we offer a white glove experience for our clients. Our virtual events and live streaming platforms include everything needed to design, engineer, and run a perfect live or virtual event, so we can jump in to assist wherever needed. 

We’re highly collaborative by nature, so most of our projects involve a slightly different cast of characters; internal marketing teams, brand leaders, agencies, event producers, design firms, or talent. Regardless of who needs to be involved, we follow the same proven process to deliver exceptional results that let our clients focus on the messaging they need to deliver, instead of the details around the delivery.  

All of our projects begin with conversation around design, even if we’re not the designer. This is create alignment around stage, environment, and activations details. These conversations include engineering so ideas are built on feasible foundations. From there it’s heavy into logistics, ensuring that every detail of the production is covered. Whether it’s live, virtual, or a combination, Bluewater is here with you every step of the way.

01.
Opportunity Alignment
What’s the desired outcome? Where are the guardrails?

02.
Design
Collaborative process to create directional agreement & scope of work.

03.
Execute
Dot the i’s and cross the t’s. Deliver on our joint statement of work.

04.
Support & Measure
Bring it full circle to generate maximum impact.

Interested in our Other Virtual Offerings?

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