Live Streaming
When Production Value Matters
Live streaming is one of three virtual event types offered by Bluewater. When production value matters more than it would in a virtual meeting and you need less interaction between presenters and the audience, then a live stream may be appropriate. Our virtual event live streaming offering allows for content to be added in addition to video and broadcast out via a content delivery network (CDN).
We’re with you every step of the way, from developing strategy and planning of the show flow, all the way to providing production-level support to ensure the live stream goes off flawlessly.
Our promise to you is that our virtual events are as polished, meticulously implemented, and produced with the same level of excellence that we’ve become known for in the professional live event space.
At a glance
Best for instances when higher levels of production value matter, where pre-production is not necessary, and less interaction between presenters and the audience is needed.
- Virtual Events
- Virtual Conferences
- Large Virtual General Sessions
- Corporate Meetings
How it's used
The Overview
When a simple virtual meeting needs a lift from content, the live stream is the perfect solution. We have a full creative and live video production team that can spring into action to help you execute. Overlaying video content with graphics or animations and streaming through the Bluewater headend to any CDN can make for an unforgettable and high-quality live stream experience. While we have preferences, we’re also platform agnostic when it comes to the CDN you choose.
- Graphic Support or Creation
- Show Flow & Consulting
- Use of the Bluewater Headend
- Bandwidth management
- CDN Management
- Real-time Livestream Moderation
- Livestream Production Services
The Team Required
The setup for virtual event live streams is similar to regularly scheduled in-person events. The same event team that you know and love here at Bluewater is the same team that runs our live stream events.
- Graphic Operator
- Audio Engineer
- Video Engineer
- Moderator
- Producer
- Web Engineer
VIDEO: A Look Behind the Scenes of Virtual Events
The Bluewater Studios
Bluewater has created two live stream video production studios in Michigan for our local clients. One in our Southfield office (Studio East) and the other in our Grand Rapids office (Studio West). These can be leveraged for anything from general live broadcasting or breakouts to a webcast or live video stream message aimed at a vast remote audience.
- Southfield, MI
- Grand Rapids, MI
- Can be brought to you too.
- Temporary or permanent.
- Multi-camera production
Using Your Studio
If you can’t make it to one of our studios (maybe it just doesn’t work based on your location), then we can bring a temporary set-up to you or even build you a permanent installation.
- Connect Directly to the Livestream
- More professional looking
- Ability to change graphics
- Permanent or Temporary
- Perfect for Town Hall broadcasts
- Can be Mobile
Our Approach to Events
They say you’re only as good as your last event – we believe that. That is why we offer a white glove experience for our clients. Our virtual events and live streaming platforms include everything needed to design, engineer, and run a perfect live, hybrid, or virtual event, so we can jump in to assist wherever needed.
We’re highly collaborative by nature, so most of our projects involve a slightly different cast of characters; internal marketing teams, brand leaders, agencies, event producers, design firms, or talent. Regardless of who needs to be involved, we follow the same proven process to deliver exceptional results that let our clients focus on the messaging they need to deliver, instead of the details around the delivery.
All of our projects begin with a conversation around design, even if we’re not the designer. This creates alignment around stage, environment, and activation details. These conversations include engineering so ideas are built on feasible foundations. From there, it’s heavy into logistics, ensuring that every detail of the production workflow is covered. Whether it’s live, virtual, or a combination, Bluewater is here with you every step of the way.
01.
Opportunity Alignment
What’s the desired outcome? Where are the guardrails?
02.
Design
Collaborative process to create directional agreement & scope of work.
03.
Execute
Dot the i’s and cross the t’s. Deliver on our joint statement of work.
04.
Support & Measure
Bring it full circle to generate maximum impact.
