Retail Analytics & Consulting Services
Deliver based on advanced retail data analytics, not assumptions.
A small change can make a major difference when it comes to retail business – additional conversions, increased awareness, customer retention, and more traffic. We provide a number of retail analytics solutions that help our clients make sense of what’s happening in the store, so they can make more informed business decisions. Our retail analytics consulting expertise assists businesses in gaining valuable insights into consumer behavior, ensuring they stay ahead in the competitive market. Among leading retail analytics companies, we pride ourselves on offering solutions that are tailored to the specific needs of each client.
At a glance
Support to deploy, capture, and analyze retail data.
- Engagement Reports
- Overhead Cameras
- Facial Detection
- Dwell Time
- Traffic Patterns
- Traffic Analysis
How it's used
In Store Activations
Enabling usage analytics allows you to see what customers are engaging with, and for how long. This can help drive merchandising decisions, future content initiatives and more.
- Usage Reports
- Lead Capture
- Product Interest
Sensor Based Tracking
Mounting small sensors overhead and at key vantage points allows for the capture of foot traffic in real-time. With access to a patented artificial business intelligence designed to study and report on traffic patterns, we’re able to provide actionable insight into what’s happening in a location and provide demographic information. Use accurate forecasting metrics and predictive models to improve decision-making.
- Traffic Patterns
- Behavioral Analytics
- Permanent or Temporary
- Demographic Report
Field Research
Access to our in-house customer engagement strategy team, who have years of conducting field research and creating detailed report-of-findings. This is often paired with our strategic & creative consulting offering to provide actionable concepts built from real data. Discover how the customer experience impacts your bottom line.
- Surveys
- Interviews
- Observation
- Detailed Reports
Our approach
their retail footprint. We like to design solutions that are backed by research touchpoints, which is why we’ve created a strong analytics offering, and employ a consulting & design team to support it. We start each program with alignment conversations, where we take into consideration all of the requests for the program. From there we design out an approach to collect the intel needed. That might include field research, observation, interviews, or deploying technology to assist in the collection of business data.
Once we have data we get to work making sense of it all. We look for insight in the data, trends, or anything else that might jump out. We provide the data in full to our customers, along with our observations and any immediate recommendations. Deeper consulting engagements make use of that data to create new concepts to deploy against objectives; increased foot traffic, longer dwell time, better product education, increased sales, operational savings, etc. These are formalized and presented in a report of findings, strategic consultation, and design consultation document. Be at the forefront of the retail industry and work with us.
SCHEDULE A CALL01.
Opportunity Alignment
What’s the desired outcome? Where are the guardrails?
02.
Design
Collaborative process to create directional agreement & scope of work.
03.
Execute
Dot the i’s and cross the t’s. Deliver on our joint statement of work.
04.
Support & Measure
Bring it full circle to generate maximum impact.
