Panel Discussion

The Business of Entertainment

From immersive AV in arenas to experiential brand activations, the way fans connect with sports and entertainment is evolving rapidly. This panel brings together leaders who are shaping that transformation — from world-class venues to major league franchises to cutting-edge AV design.

Moderated by Art Rautenberg, VP of Operations, Integration at Bluewater, this discussion will feature:

Together, they’ll explore how technology, strategy, and creativity are redefining what it means to engage an audience in today’s entertainment landscape.

Meet the Panelists

Art Rautenberg

Bluewater Technologies

Moderator

Stan Fracker

Ilitch Sports + Entertainment

Panelist

Tyrone Garrison

Indianapolis Motor Speedway

Panelist

Matt Wentz

ME Engineers

Panelist

When: October 1st at 3:00pm
Where: The College for Creative Studies
(on the 11th Floor of the A. Alfred Taubman Center)
Get Directions
460 West Baltimore St. Detroit, MI 48202

This session is free with registration. Register for this session and you’ll also unlock full access to Tech Expo where you can check out an interactive expo floor, more educational sessions, experiential activations, and more!

Planning to Attend?

REGISTRATION CLOSED

Tech Expo Schedule

Registered attendees are free to stop by at any time during the day – come when it works best for your schedule!

Wednesday, October 1st 2025

Hours: 11am – 7pm

10:30 am
Doors and Registration Open

11:00 am
Exhibit Floor Opens

11:00 am
Keynote by Scott Schoeneberger: If not an Experience, then What?

1:00 pm
Panel Discussion: AI + The Workplace: Friend or Foe?

3:00 pm
Panel Discussion: The Business of Entertainment

4:00 pm
AIA Session: Speech Privacy and Sound Masking in Modern Architecture

5:00 – 7:00 pm:
Strolling Cocktail Reception (Open Bar + Appetizers)

Thursday, October 2nd 2025

Hours: 9am – 4pm

8:30 am
Doors and Registration Open

9:00 am
Exhibit Floor Opens

11:00 am
Panel Discussion: From Classrooms to Conference Rooms: AV Trends Across Industries

1:00 pm
Reinventing Workplaces for Connection

4:00 pm
Exhibit Floor Closes

8:00 pm
Enjoy free admission to Glenlore Trails! Stop by the registration desk to grab your coupon code and enjoy our interactive, tech-infused night walk on us.

Parking Information

You can park for free in the CCS event lot on Woodward and Baltimore (across the street from the Amtrak Train Station). View parking map for details.

When you arrive:

  1. Pull up to the gate at the designated parking entrance.
  2. Press the button on the buzzer.
  3. Inform security that you are visiting campus for the Bluewater Tech Expo.
  4. Once cleared, you may park and then walk over to the venue across the street.

Event signage will be posted to help direct you from the lot to the main entrance.

REGISTRATION CLOSED

Thank you to our Sponsors

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