Bluewater teamed up with Barton Malow to transform Comerica Park’s Priority Club into a space that’s as dynamic as the game itself. From vibrant LED displays to refreshed suites featuring cutting-edge AV and collaboration tools, this upgrade elevates both fan excitement and corporate functionality.
Where Game-Day Energy Meets Next-Level Technology
Stepping Into a Space That Feels Alive
Guests entering the Priority Club are immediately immersed in the energy of the game. LED displays light up the space with dynamic visuals, while modern suites offer seamless AV and collaboration technology. The result? A venue that’s perfect for cheering on the Tigers or hosting executive meetings—without missing a beat.
How We Brought It All Together
Bluewater’s approach was to enhance the space thoughtfully, keeping the iconic feel of Comerica Park intact while adding technology that elevates the experience. Key elements included:
LED Displays That Pop: Bright, vibrant, and fully integrated into the space to amplify the atmosphere.
Refreshed Suites: Equipped with AV and collaboration tech to support meetings, presentations, and entertainment.
Seamless Installation: Coordinated with venue operations to minimize disruption.
Quality You Can See & Feel: Every display and system tested for optimal performance and visual impact.
Elevating Every Moment
The Priority Club upgrade isn’t just about technology—it’s about enhancing every guest interaction. From fans catching the game to executives hosting meetings, every detail was designed to create a seamless, engaging experience. The LED displays bring the energy of the stadium indoors, while the updated suites offer intuitive technology that makes collaboration effortless. Every element works together to make the space feel modern, connected, and unforgettable.
A Space That Works as Hard as You Do
A Space That Works as Hard as You DoThe upgraded Priority Club is more than a fan lounge—it’s a space where technology meets experience. Guests enjoy immersive visuals, while corporate visitors benefit from streamlined AV and collaboration capabilities. By integrating tech thoughtfully, Bluewater helped create a space that’s engaging, functional, and unforgettable.
