BOREALIS is a first-in-the US global competition and exhibition of technology and light art. The festival features a unique combination of live music, street art performance, lighting art installations, and multi-media video mapping designed to transform surrounding built environments of landmark buildings and facades into an urban canvas for unconventional storytelling by artists from around the globe.
At this inaugural festival in Seattle, selected video-mapping artists showcased their work on the architecturally unique Museum of History & Industry building. Bluewater was thrilled to partner with Maxin10sity and Modern Enterprises to bring the video mapping to life. The team at Bluewater engineered the projection and playback for the event, provided all required hardware, and offered up the technical support needed for run of show.
In its first year the event drew a serious crowd. There were 65,000 registered attendees over the 4 day run, with estimates that put the total attendance in excess of 120,000!