How do you turn a small-town museum into a must-visit destination? The Port of Ludington had a rich maritime story to tell—but needed a way to capture attention and fully immerse visitors in the experience of its past.
Traditional exhibits alone wouldn’t be enough. To captivate a modern audience, especially families and younger generations, the museum needed more than artifacts—it needed storytelling brought to life through technology.
Reimagine the museum experience using cutting-edge audio and visual technology. By blending history with interactive innovation, we aimed to make every visitor feel like a part of Ludington’s maritime legacy.
We outfitted the museum—housed in a former Coast Guard Station—with immersive exhibits, historic photographs, authentic artifacts, and dynamic storytelling.
At the heart of the transformation:
- “Piloting the Car Ferries” – A hands-on exhibit where visitors take control of a simulated ship’s helm and navigate the Pere Marquette through thick fog on Lake Michigan. Veteran Captain Wallace Van Dyke’s voice guides the journey, creating a realistic and unforgettable piloting experience.